Tuesday, October 24, 2006

Tivo to provide search capabilities for ads

I know this is old news, but it wasn't to me when I read about it today, so I thought I would share it here...

In the next few months Tivo will be rolling out functionality which will allow users the ability to search ads that they want to see on their Tivo unit.

It's all about search and it's all about working with, not against, the marketers.

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